Contact: Michele Peters
651-296-0308
michele.peters@state.mn.us

Sweepstakes continue into fall 2008 and winter 2008-09

ST. PAUL (August 8, 2008) - On Tuesday, August 12, 2008, an Explore Minnesota Tourism official will hand the keys to a new Toyota Prius Hybrid to Grand-Prize-Winners Terry and Linda Herr of Bismarck, N.D. The Herrs won a two-year lease on this Prius, provided by Luther Auto Group, through Explore Minnesota Tourism’s Summer of Fun Giveaway, which ended on June 30, 2008.

The Herrs

The Herrs and Their New Prius

Explore Minnesota Tourism partnered with Luther Auto Group, Arctic Cat, Erik’s Bike Shop, Golf Galaxy and a variety of other well-known Minnesota tourism industry attractions and destinations to award prizes weekly throughout April, May and June. To see a complete list of prize winners, visit exploreminnesota.com.

The Seasons of Fun promotion will continue with additional sweepstakes opportunities into the fall and winter. The Autumn of Adventure Giveaway begins August 4, 2008 and will continue through September 30, 2008, culminating with a grand prize of a Ford Escape Hybrid. Other featured prizes include an Arctic Cat ATV, a Hardrock XC bicycle, three nights’ lodging at Cragun’s Resort & Hotel on Gull Lake, a Blue Ribbon Bait and Tackle guided fishing trip, a $500 Golf Galaxy gift card, and a package of six single-day tickets to the Minnesota Zoo.

For a chance to win the Autumn of Adventure prizes, visit www.exploreminnesota.com.

Following the Autumn of Adventure, the winter promotion will be held January and February 2009.

About Explore Minnesota Tourism
As the state’s tourism office, Explore Minnesota Tourism pursues an entrepreneurial approach, leveraging the state’s tourism investment with increased involvement by the private sector. A council of representatives from the state’s tourism industry strongly connects Explore Minnesota Tourism with tourism businesses and organizations.

Tourism is a $10.5 billion industry in Minnesota, a key sector of the state’s economy. The leisure and hospitality industry, a major provider of tourism services, employs more than 244,000 Minnesotans. More information can be found at www.exploreminnesota.com.

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